Launching advanced Israeli technology companies into global markets by establishing and implementing first-stage marketing and sales strategies.
Israeli hi-tech companies that reach the stage of development where they must expand internationally, face strategic discisions around the initial target regions and the methods of their penetration. Should strategic partnerships be formed to create market awareness, or distributorships with established local representatives? Would direct sales be more effective? Which region would best serve the company's interests in terms of its industry-specific reputation, logistical concerns, and cost considerations? Should a local entity be established, and how should it be staffed?
Ilan is an experienced marketing, sales and business development executive. He’s demonstrated an ability to quickly understand complex technologies, to formulate marketing strategies around them, and to effectively communicate them to an international audience. Ilan established and led market penetration strategies, and built partnerships, channels, and sales in global markets. He is respected as a leader and as a motivator, is a team-player, and demonstrates enthusiasm and confidence.
ilan 'at' ncompas.net
Israel: +972 (0) 54-302-3378
U.S: +1 (678) 855-7307
- Global market penetration strategies and plans
- Market research
- Marketing communications
- Global direct sales
- Channels and partnerships
- Local presence and staff management
- Professional resources
“...Over the course of several months, Mr. Friedman “Americanized” marketing materials, and developed relationships with potential pilot sites and customers...". Read more
"We engaged Ncompas in 2006 in order to determine whether or not there was a market for Com-N-Sense in the United States, if that market was civilian, military or both, and ..." Read more
“I have the highest regard for Ilan Friedman and Ncompas, having worked closely with him for almost 10 years. Ilan understands the dynamics of the US-Israel business relationship...” Read more
"Ilan was recommended to us by a friend and business associate. ...A couple of months later we decided to engage Ilan to support us with consulting around correspondence we’ve had with American companies in our industry..."Read more
"...Ilan speaks English with no accent, and understands the culture and rules of etiquette in the United States. But he’s also an Israeli..." Read more
" Having known Ilan for many years, it was a natural decision to incorporate him into JMEDS Solutions responsible for business development activities. His integrity was number one on the list, along with..."Read more